MonetizeMore, a global leader in ad monetization, has announced its acquisition of Advanced Ads, a top-tier ad management platform for WordPress publishers. This strategic move strengthens MonetizeMore’s portfolio by adding powerful ad management tools to its suite of offerings, further empowering web publishers and app developers worldwide.
About Advanced Ads
Advanced Ads, founded in 2014, has become a trusted name in the WordPress community with over 150,000 websites using its ad management tools. Known for its flexibility and ease of use, the plugin enables publishers to optimize ad placement, schedule ads, and target ads based on user behavior and page content—all without requiring coding expertise.
With an impressive 4.9-star rating on WordPress.org and over 1,300 votes, Advanced Ads has established itself as a reliable solution for increasing ad revenue.
A Strategic Partnership
MonetizeMore CEO Kean Graham expressed excitement about the acquisition:
“We are proud to integrate the talented Advanced Ads team and their cutting-edge technology. Their expertise complements our programmatic advertising tools, keeping our publishers at the forefront of the industry.”
Graham highlighted MonetizeMore’s exponential growth trajectory, with the company on track to surpass the $100M ARR mark in 2023. The acquisition aligns with MonetizeMore’s mission to deliver innovative tools and AI-powered solutions like PubGuru and Traffic Cop, which protect publishers from invalid traffic and revenue clawbacks.
Benefits for Publishers
The integration of Advanced Ads’ capabilities will allow MonetizeMore to offer:
- Flexible Ad Placement: Advanced ad injection tailored to user behavior or page content.
- Simplified Management: No coding skills required for effective ad optimization.
- Comprehensive Tools: Access to MonetizeMore’s AI-powered platform PubGuru.
Advanced Ads founder Thomas Maier shared his enthusiasm:
“Advanced Ads started as an in-house project and became a leading force among ad plugins. With MonetizeMore, we’ve found the perfect partner to scale our growth and benefit publishers worldwide.”
What’s Next
The acquisition takes effect immediately, with plans to integrate the two platforms and introduce Advanced Ads customers to MonetizeMore’s expanded offerings. Existing Advanced Ads customers will continue to receive support, ensuring a seamless transition.
About MonetizeMore
Founded in 2010, MonetizeMore is a Google Certified Publishing Partner with over 1,000 publishers in 40 countries. Its AI-powered platform PubGuru and tools like Traffic Cop help publishers maximize ad revenue and protect against invalid traffic.
For more information, visit MonetizeMore or Advanced Ads.